“Your skin’s K-Beauty trial run, perfected.”
Korean Skincare Sample Kits Service is a curated beauty experience that allows skincare enthusiasts to explore the best of K-Beauty without the risk of investing in full-sized products. We specialize in offering themed kits containing authentic Korean skincare miniatures and sample sachets — from gentle cleansers and hydrating toners to nourishing serums, moisturizers, and sunscreens — tailored to specific skin types and concerns such as acne care, brightening, anti-aging, and deep hydration.
By sourcing directly from trusted Korean brands and distributors, we ensure authenticity, freshness, and premium quality. Each kit is beautifully packaged in eco-friendly, K-beauty-inspired designs and includes clear usage instructions for a seamless skincare journey. Customers can purchase kits individually, subscribe for monthly deliveries, or gift them to friends and family.
The service caters to young women, men exploring skincare routines, travelers, and skincare beginners who want to try products before committing to full sizes. With the rising popularity of Korean skincare globally and a growing interest in self-care, this business offers an affordable, trendy, and highly shareable solution that blends product discovery with luxury in every box.
- Why This Works (Market Potential)
- K-Beauty is booming — globally projected to exceed $21B by 2030.
- High curiosity factor — Korean products are seen as innovative, effective, and Instagram-worthy.
- People want to experiment without wasting money on wrong products.
- Skin-conscious teens, 20s, and 30s spend more on skincare than ever before.
- Target Customers
- Young women (18–35) interested in skincare trends
- Men starting basic skincare routines
- Travelers needing compact skincare
- Sensitive skin users who want patch tests before committing
- Gift shoppers looking for cute, thoughtful sets
- Revenue Models
- Direct Sales (Website, Instagram shop, Amazon, Flipkart)
- Subscription Box – monthly themed Korean skincare samples
- Corporate Gifting – custom kits for events & wellness programs
- Pop-up stalls / Beauty events
- Affiliate partnerships – earn commissions by driving full-size purchases from brands
- Sourcing
- Import directly from Korean suppliers via wholesale marketplaces like Qoo10, Alibaba, BeautynetKorea, StyleKorean Wholesale
- Partner with Indian K-beauty distributors for local stock
- Negotiate with brands for PR/sample-sized products
Tip: Ensure authenticity & proper import documentation to avoid counterfeit risk.
- Packaging & Branding
- Use eco-friendly pouches or mini boxes
- Clear labeling with product name, brand, purpose, usage instructions
- Offer customized kits (e.g., “Glow Kit”, “Acne Care Kit”)
- Cute K-beauty style branding with pastel colors & Korean aesthetics
- Marketing Strategies
- Instagram & TikTok-style reels showing kit unboxings
- Collaborations with beauty influencers for reviews
- Giveaway campaigns to grow followers
- Before & After transformations with real users
- Engage in K-Drama / K-Pop fandoms to target obsessed communities
- Scalability
- Start with manual curation & Instagram store → move to e-commerce site
- Expand into full-size product retail after samples build trust
- Introduce membership perks (discounts, early access)
💡 Quick Example:
A ₹699 “Beginner K-Beauty Kit” could have 5 minis (Cleanser, Toner, Serum, Moisturizer, Sunscreen). Cost of goods might be ₹250–₹300, leaving a 40–50% margin even after packaging.
Here’s your step-by-step process for starting a Korean Skincare Sample Kits Service Business — covering concept to scaling, with compliance and sourcing details.
Step 1: Research & Validate the Idea
- Market research: Study K-beauty trends in India — which products are in demand (e.g., serums, sheet masks, sunscreens).
- Competition analysis: Check sellers on Instagram, Amazon, Flipkart, and Nykaa.
- Target audience: Primarily women 18–35, skincare beginners, K-pop/K-drama fans, and travelers.
Step 2: Decide Business Model
- One-time kits (₹399–₹1,499)
- Subscription box (monthly/quarterly deliveries)
- Custom kits for gifting & events
- Corporate wellness gifting
Step 3: Legal & Regulatory Setup (India)
- Business registration:
- Sole Proprietorship (easiest to start) or LLP/Private Limited (for scaling)
- GST registration: Mandatory if turnover > ₹20 lakh or if selling interstate (GST on cosmetics is 28% as per HSN 3304).
- Import licensing:
- Korean skincare products are regulated under the Drugs and Cosmetics Act, 1940 & Cosmetics Rules, 2020.
- Imported cosmetics must be registered with CDSCO (Central Drugs Standard Control Organisation).
- Apply for an Import Registration Certificate (Form COS-1) via the SUGAM portal.
- BIS & labeling: Must have ingredients, batch no., MRP, expiry date, country of origin in English.
Step 4: Sourcing Products
- Direct wholesale from Korea:
- Websites: BeautynetKorea Wholesale, StyleKorean Wholesale, Qoo10, Alibaba verified sellers.
- Negotiate bulk sample-sized products or deluxe minis.
- Indian distributors: Partner with authorized importers like Limese Connect, BeautyBarn, Maccaron.
- Ensure authenticity: Check brand authorization and request Certificates of Analysis (COA).
Step 5: Packaging & Branding
- Brand identity: Korean-inspired colors, pastel themes, cute icons.
- Packaging materials: Eco-friendly boxes or pouches with compartments.
- Product info cards: Skin type suitability & usage steps.
- Custom kits naming: e.g., “Glass Skin Starter Kit”, “Acne Rescue Kit”, “Hydration Boost Kit”.
Step 6: Pricing & Profit Margins
- Example:
- Cost of goods for a 5-item kit: ₹250–₹350
- Packaging & branding: ₹40–₹60
- Selling price: ₹699–₹999
- Margin: ~40–50% before marketing costs.
- Offer bundle discounts & upsell full-size versions.
Step 7: Marketing & Sales Channels
- Instagram Reels & TikTok-style videos — unboxing, before/after, K-beauty hacks.
- Influencer collaborations — micro-influencers in skincare niche.
- SEO & blog posts — “Best Korean Skincare for Beginners”, “K-Beauty in India”.
- Marketplaces: Amazon, Flipkart, Nykaa (requires compliance).
- Offline sales: Beauty expos, college events, flea markets.
Step 8: Fulfillment & Operations
- Store in cool, dry place (no direct sunlight).
- Use a barcode or SKU system for inventory tracking.
- Partner with reliable couriers (Delhivery, Shiprocket).
- Offer COD (popular in India) & prepaid options.
Step 9: Customer Retention
- Free samples of other products in each kit.
- Loyalty program — earn points for each purchase.
- Request reviews with before/after photos.
Step 10: Scaling
- Expand to full-size product sales once trust is built.
- Introduce themed limited editions (K-drama inspired kits).
- Wholesale to beauty salons & spa chains.
- Start your own K-beauty private label.
Let’s expand this into a full deep-dive playbook so your Korean Skincare Sample Kits Service Business is literally plug-and-play.
I’ll add more steps, detailed execution tips, and extra monetization angles that most people miss.
Step 1: Deep Market Positioning
- Decide your niche within K-beauty samples:
- Skin concern focused: Acne, Anti-aging, Hyperpigmentation, Dry Skin
- Lifestyle focused: Student budget kits, Bridal prep kits, Men’s starter kits, Travel-friendly kits
- Trend focused: Glass skin kit, K-drama inspired sets, Idol skincare routine kits
- USP (Unique Selling Proposition) ideas:
- First Indian brand to offer “authentic, tested & certified” Korean skincare samples
- Free dermatologist-curated skin analysis with each kit
- Biodegradable packaging
Step 2: Brand Development
- Name ideas: Should sound premium but trendy — mix English & Korean vibes (e.g., “GlowSeoul,” “K-Beauty MiniMart,” “SeoulSkin Trial Box”).
- Logo & visual identity: Hire a designer or use Canva Pro for cohesive Instagram, packaging, and website branding.
- Brand voice: Playful + expertise-driven (e.g., “Your skin’s Korean BFF.”)
Step 3: Licensing & Compliance (Extra Detail)
- Import registration:
- Apply for CDSCO Cosmetic Import Registration
- Provide safety data, ingredient lists, label proofs, and free sale certificates from Korean suppliers
- Use an import consultant to fast-track the process (~₹25k–₹40k service fee)
- Warehouse requirements: Maintain hygiene & proper storage per Cosmetics Rules, 2020
- Batch record keeping: You must store purchase invoices, product batch numbers, and expiry details for at least 3 years
Step 4: Advanced Sourcing Strategies
- Order in bulk during Korean sales festivals (Singles’ Day, White Day, Year-End) to cut costs by 20–30%
- Partner with Korean exporters who do “mix-and-match” bulk orders so you can buy small quantities of multiple products without meeting large MOQ for each item
- Look for surplus / overproduction samples from brands — often sold at huge discounts for PR purposes
Step 5: Packaging that Sells Itself
- Use magnetic flap boxes for premium feel or zip pouches for budget kits
- Add foam or shredded paper fillers for aesthetics
- Include QR codes linking to “How to Use” videos in Hindi & English
- Offer name personalization for gifting (extra ₹50–₹100 upsell)
Step 6: Pricing Masterplan
- Entry kit (₹399–₹499): 3–4 minis, budget-friendly
- Standard kit (₹699–₹899): 5–6 minis, bestseller range
- Premium kit (₹1,199–₹1,499): 7–10 minis + exclusive limited products
- Margin goal: Aim for minimum 45% gross margin after packaging & shipping
- Upsell path: Offer full-size products at 10% discount if bought within 7 days of trying the kit
Step 7: Multi-Channel Marketing
- Instagram/TikTok:
- Unboxing ASMR videos
- “I used this K-beauty kit for 7 days” vlog
- Comparison reels: “Indian vs Korean moisturizers”
- Influencer seeding: Send free kits to 50 nano-influencers (2k–10k followers) for review posts
- Affiliate program: Give influencers 10% commission on referred sales
- WhatsApp broadcast groups: For flash sales & exclusive launches
- Pinterest boards: Share aesthetic product photos & skin routines for SEO traffic
Step 8: Logistics & Operations
- Partner with Shiprocket, NimbusPost, or Delhivery for pan-India delivery
- Store products away from sunlight at 15–25°C
- Use batch tracking spreadsheet to manage expiry
- Offer cash on delivery (COD) — still a major conversion booster in India
Step 9: Customer Retention Engine
- Loyalty program: Earn points for reviews, referrals, and repeat purchases
- Surprise samples: Throw in 1–2 extra sachets from trending products
- Skin consultation upsell: Partner with dermatologists for online consults at discounted rates for your customers
Step 10: Scaling & Expansion
- Launch “Korean Skincare Discovery Subscription” — monthly themed boxes
- Collaborate with salons & spas to offer mini kits to their clients
- Sell co-branded kits for K-pop fan clubs & Korean culture festivals in India
- Eventually private label your own skincare line after building trust & audience
Bonus Monetization Angles
- Workshops: “How to start your K-beauty routine” — ticketed online classes
- Pop-up events at malls & flea markets — customers can touch, feel, and smell products before buying kits
- Corporate gifting packages — pitch to companies for Women’s Day, Diwali hampers, and wellness events
Let’s calculate the profit potential for a Korean Skincare Sample Kits Service Business step-by-step so you can see realistic numbers.
Example: Standard Kit Profit Calculation
Kit type: 5–6 minis in a mid-range sample kit
Costs
Expense Item | Amount (₹) |
Product cost (samples) | 300 |
Packaging (box, filler, stickers) | 50 |
Shipping (avg) | 70 |
Marketing (ads + influencer cost per kit) | 80 |
Total Cost | 500 |
Selling Price
- Standard Kit Selling Price = ₹899
Profit per Kit
Profit before tax = Selling Price – Total Cost
= ₹899 – ₹500 = ₹399
Profit margin = (₹399 ÷ ₹899) × 100 = 44%
Monthly Projection
If you sell:
- 10 kits/day → 300 kits/month
- Monthly profit = 300 × ₹399 = ₹1,19,700
Scaling Scenario
Sales/day | Kits/month | Profit per Month (₹) |
5 kits/day | 150 | ₹59,850 |
10 kits/day | 300 | ₹1,19,700 |
20 kits/day | 600 | ₹2,39,400 |
50 kits/day | 1500 | ₹5,98,500 |
💡 Note:
- Profit can go above 50% if you import in bulk and reduce per-unit product cost.
- Subscription boxes improve profits since repeat customers lower marketing cost per order.
- Selling full-size products alongside kits adds extra revenue per customer (upsell).
Let’s expand the profit breakdown into more detail so you get the full financial picture for the Korean Skincare Sample Kits Service Business.
-
Profit Per Kit – Different Kit Types
Here’s a realistic cost & profit structure for 3 main product tiers:
Kit Type | Selling Price (₹) | Product Cost (₹) | Packaging (₹) | Shipping (₹) | Marketing (₹) | Total Cost (₹) | Profit/Kit (₹) | Margin % |
Basic Kit (3–4 minis) | 499 | 200 | 40 | 70 | 70 | 380 | 119 | 23.8% |
Standard Kit (5–6 minis) | 899 | 300 | 50 | 70 | 80 | 500 | 399 | 44.4% |
Premium Kit (7–10 minis) | 1,499 | 500 | 60 | 80 | 100 | 740 | 759 | 50.6% |
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Monthly Revenue Projections
Assume you sell a mix of Basic, Standard, and Premium kits.
Daily Sales | Revenue/Month | Cost/Month | Profit/Month |
10 kits/day (3 Basic, 5 Standard, 2 Premium) | ₹9,36,000 | ₹5,10,000 | ₹4,26,000 |
20 kits/day (6 Basic, 10 Standard, 4 Premium) | ₹18,72,000 | ₹10,20,000 | ₹8,52,000 |
50 kits/day (15 Basic, 25 Standard, 10 Premium) | ₹46,80,000 | ₹25,50,000 | ₹21,30,000 |
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Ways to Boost Profit
- Bulk Import: Reduce product cost per kit by 20–30% with large-volume purchases.
- Subscription Model: Repeat orders cut marketing costs by up to 50%.
- Upselling: Offer full-size versions after samples — easy 15–20% extra revenue.
- Bundles: Pair kits with K-beauty sheet masks or accessories for premium pricing.
- Events & Corporate Orders: Higher volume sales with lower marketing spend.
-
Break-Even Analysis
If your fixed monthly costs are:
- Rent & storage = ₹15,000
- Staff = ₹20,000
- Software/tools = ₹5,000
Total fixed = ₹40,000/month
With an average profit per kit of ₹399:
Break-even sales = ₹40,000 ÷ ₹399 ≈ 101 kits/month (~3–4 kits/day)
That means selling just 4 kits/day covers your fixed expenses, everything above that is net profit.
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Long-Term Scaling Profit
If you add:
- Full-size product store (+30% revenue)
- Wholesale to salons (+20% revenue)
- Seasonal festival gift boxes (+10% revenue)
You can grow from ₹1–2 lakh/month profit in year 1 to ₹5–8 lakh/month in year 2.
Let’s take this profit deep dive to the next level and map out realistic earning scenarios, scaling strategies, and hidden cost optimizations for your Korean Skincare Sample Kits Service Business.
-
Monthly Revenue & Profit with 3 Price Tiers
Scenario – 20 kits/day sales mix
- 6 Basic kits/day = ₹89,820/month profit
- 10 Standard kits/day = ₹1,33,200/month profit
- 4 Premium kits/day = ₹95,880/month profit
Total monthly profit = ₹3,18,900 (~₹3.19 lakh)
-
Scaling to ₹5–10 Lakh Profit/Month
You can scale your business revenue with three growth levers:
Lever 1: Volume Growth
- Increase daily sales from 20 kits/day to 50 kits/day using Instagram ads + influencer partnerships
- Example: 50 kits/day mix → ₹7–8 lakh monthly profit
Lever 2: Average Order Value (AOV) Growth
- Add add-ons like sheet masks, lip masks, or travel pouches for +₹150–₹300 per order
- Example: A 15% rise in AOV can increase profit by ₹1–2 lakh/month at the same sales volume
Lever 3: Repeat Customers
- Subscription model = predictable revenue
- Repeat orders cost 70% less to acquire than first-time buyers
- 500 loyal customers on ₹899/month plan → ₹4,49,500 monthly profit from subscriptions alone
-
Seasonal Sales Boosters
Your profit can spike 1.5–2x during:
- Valentine’s Day: “Couple Glow Kits”
- Women’s Day: Corporate gifting orders
- Raksha Bandhan & Diwali: Gift box bundles
- Christmas/New Year: Year-end “Glow into 2026” kits
💡 Seasonal bundles allow premium pricing with little extra cost.
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Hidden Profit Optimizations
- Bulk import in off-season: Korean distributors give 20–40% discounts before big festivals.
- Ship in larger batches: Saves ₹10–₹15/unit in shipping vs. sending small boxes.
- Outsource fulfillment to Shiprocket Fulfillment — reduces warehousing + packing costs.
- Negotiate influencer barter deals — many micro-influencers will promote in exchange for free kits.
- Advanced Profit Upsell Funnel
- Day 1–7: Customer buys a sample kit (₹899)
- Day 7–14: Email/WhatsApp offer — “Get full-size serum at 15% off” → ₹1,500 extra sale
- Day 30: Subscription upsell — “Monthly Glow Kit” at ₹899/month
- Day 60: Festival box pre-order at ₹1,499
This turns a ₹899 first sale into ₹3,500–₹4,000 customer lifetime value (CLV).
Let’s go beyond the obvious and uncover unique, insider-level information about the Korean Skincare Sample Kits Service Business that most guides don’t cover.
-
Untapped Market Segments
Most sellers only target women 18–35 — but here’s who else you can capture:
- Men’s Grooming Market: Offer basic 3-step Korean routines for men (Cleanser + Moisturizer + Sunscreen). The men’s skincare segment is growing double the speed of women’s in Asia.
- Teens with Acne Issues: Parents are more willing to buy mild, dermatologist-tested products for teenagers — your “Teen Acne Starter Kit” can be a hit.
- Senior Citizens: Anti-aging K-beauty products are gentle yet effective, great for a 50+ audience.
- Corporate Employees: Wellness programs in companies now include skincare and self-care kits for employees — a corporate order can be worth hundreds of kits at once.
-
Korean Brand Behavior That Works in Your Favor
- Many Korean skincare brands want to enter India but can’t invest big — they’ll happily partner with you for PR sample distribution and may even send free or subsidized minis if you commit to social media promotion.
- Korean suppliers often have “Tester Packs” — bulk bags of mini products meant for offline retail testers, which you can repackage into curated kits legally (with proper labeling).
-
Psychological Pricing Trick in K-Beauty
- In K-beauty, customers often associate higher price with better results.
- Selling a kit at ₹1,299 with luxury packaging can convert better than the same kit at ₹999 if your branding feels premium.
-
Leveraging K-Culture for Marketing
- Tie kit launches to K-drama releases or K-pop comebacks. Example:
- “Glow Like Jisoo” kit during BLACKPINK comeback.
- “Crash Landing Glow” kit for K-drama fans.
- Collaborate with fan clubs — they already have large, engaged communities that buy K-related merch.
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Import Hack to Reduce Costs
- If you consolidate shipments from multiple suppliers into one cargo container shipment instead of DHL/EMS small parcels, you can reduce per-unit landed cost by 25–40%.
- Partner with Korean buying agents who can buy from multiple stores locally and send it in one shipment to India.
-
Hidden High-Profit Add-Ons
- Sheet Mask Packs: Cost ₹35–₹50 per sheet but can sell for ₹99–₹149 each.
- Miniature Accessories: Silicone face scrubbers, mini spatulas, headbands — cost ₹15–₹30, sell at ₹99.
- Korean Cosmetic Bags: Offer as a kit upgrade for ₹250–₹300, margin > 60%.
-
Skincare Education = Sales Booster
- Most Indians are curious about K-beauty steps but don’t know the routine order.
- Include a “K-Beauty 7-Step Guide” in every kit — builds trust, and positions you as an expert.
- Bonus: Guide can have affiliate links to full-size products → extra passive income.
-
Retention Strategy Few Use
- Give personalized refills — If a customer liked 3 out of 5 products in their kit, next month send them only those 3 in full-size at a discounted bundle rate.
- This custom upsell feels premium and boosts conversion to repeat orders.
-
Strategic Partnerships
- Beauty Salons: They can give your mini kits to clients after facials — great for sampling.
- Travel Agencies: Offer “Travel Glow Kits” for honeymoon packages.
- Dermatologists: Partner for co-branded “Doctor Approved” kits.
-
Exit Strategy (If You Ever Sell the Business)
- If your brand builds a strong Instagram + subscription base, you can sell your business to larger beauty retailers (like Nykaa or Purplle) for 3–5x annual profit valuation.
- Your customer database & supplier contacts will be the main asset.
Here’s more unique, in-depth information about the Korean Skincare Sample Kits Service Business that most guides don’t cover:
-
Niche Positioning in K-Beauty
- Instead of targeting the entire skincare market, you can specialize in certain skin concerns:
- Acne & Blemish Control sample kits.
- Anti-Ageing & Wrinkle Repair kits.
- Glass Skin Routine kits.
- Men’s Skincare kits (very underexplored in K-beauty).
- Sensitive Skin Barrier Repair kits.
- This helps you stand out and allows for targeted marketing with higher conversions.
-
Trend Integration for Faster Sales
- Seasonal Kits: Hydration kits for winter, oil-control kits for summer.
- Influencer Collaboration Kits: Partner with micro-influencers to launch limited-edition kits.
- Celebrity Routine Replicas: “K-drama actress inspired skincare set.”
- TikTok Viral Product Kits: Curate products trending on TikTok/Instagram Reels.
-
Subscription Model for Recurring Revenue
- Offer monthly sample kit subscriptions:
- Starter Pack: ₹999/month (basic samples).
- Premium Pack: ₹1,999/month (deluxe/travel-size products).
- Subscribers get exclusive early access to new products before launch.
-
Smart Sourcing to Reduce Costs
- Direct Brand Partnerships: Negotiate with Korean skincare brands for marketing collaborations. They may provide free samples for promotion.
- Bulk Purchase from Korean Wholesalers: Buy samples in bulk to reduce per-unit cost.
- OEM/Private Label Samples: Get your brand printed on sample pouches to increase brand recall.
-
Unique Add-ons to Increase Average Order Value (AOV)
- Mini sheet mask packs.
- Portable skincare fridges.
- Korean beauty headbands.
- Mini spatulas for creams.
- Digital skincare routine cards (QR code included).
-
Cross-Selling & Upselling Strategy
- Include a discount coupon for full-size products inside each sample kit.
- Use email marketing to remind customers to reorder the full-size version after they finish the samples.
-
High-Margin Digital Products
- Sell digital skincare guides, K-beauty routine e-books, and skin-type analysis tools along with the kits.
- Bundle “Free Skincare Routine Consultation” for buyers.
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Customer Retention Tactics
- Build a loyalty points system for repeat purchases.
- Create a private Instagram/Facebook group where members get skincare tips.
- Offer birthday kits for long-term subscribers.
-
Export Potential
- Sell Indian-assembled Korean skincare sample kits internationally via Etsy, Amazon Global, or Shopify.
- Target markets without easy access to K-beauty (Middle East, South America, Eastern Europe).
-
Profitability Boost Tip
- Cost of making a kit: ₹300–₹600 (samples, packaging, shipping included).
- Selling price: ₹999–₹1,999.
- Profit margin: 50–70%+ if sourced strategically.
- Subscription model ensures steady cash flow without constant marketing spend.
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Conclusion – Korean Skincare Sample Kits Service Business
The Korean Skincare Sample Kits Service Business is more than just selling beauty products—it’s about delivering trust, discovery, and personalization in one package. In a market where customers hesitate to invest in full-size K-beauty products without trying them first, sample kits solve the exact pain point. This model combines low investment, high perceived value, and strong repeat-purchase potential.
By offering curated trial experiences, partnering with authentic Korean brands, and using smart marketing (influencers, subscription models, and personalized skincare quizzes), you can position yourself as the go-to bridge between curious buyers and K-beauty culture.
With the growing global interest in Korean skincare and the appeal of “try before you buy,” this business has the potential to scale into a niche yet highly profitable beauty brand, especially if you integrate customization, eco-friendly packaging, and recurring subscriptions. The key is to focus on building trust, providing genuine products, and creating a skincare journey your customers will want to continue beyond the samples.
“You’re not just selling skincare samples—you’re selling the first chapter of someone’s beauty story.”
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